Woburn, MA- Tuesday, October 12, 2004--Mirror Image® Internet, an adaptive network for
online
content, application and transaction delivery, today
announced The Golf Channel, the world leader in golf
news and entertainment, has selected the company’s
Global Content Caching solution to seamlessly deliver
portions of its dynamic online content to users
worldwide. By leveraging the unlimited capacity of
Mirror Image’s patented network, TheGolfChannel.com
was able to save 67 percent in delivery costs and is
better able to handle traffic spikes associated with
popular golfing events, such as the four major
tournaments: the Masters, the U.S. Open, the British
Open and the PGA Championship. As more people rely on the Internet as a primary news
source, media companies are recognizing the
importance
of being prepared to handle traffic increases
associated with breaking news and event-driven
information. After evaluating a handful of
offerings,
The Golf Channel selected Mirror Image’s content
delivery solution for its robust architecture and
ability to reliably deliver its content to users
worldwide, regardless of user location or peaks in
demand.
“As a premiere provider of sports content,
TheGolfChannel.com has more than 60 million
subscribers who regularly access its site to gather
golf information and view tours, tournaments and
championships,” said Mirror Image’s Chief Technology
Officer Bob Hammond. “Mirror Image is able to assure
media companies, like TheGolfChannel.com, that when
major events occur and new information becomes
available, they will be equipped to deliver the
highest quality experience to their online visitors.”
The Golf Channel joins CXO Media, Forbes.com, New
England Cable News, StreamingMedia.com and other
leading media companies that leverage Mirror Image’s
adaptive network to successfully deliver content to
millions of users worldwide.
About Golf Channel.com
The Golf Channel (www.thegolfchannel.com), co-founded
by Arnold Palmer and owned by Comcast Corp., features
a programming schedule that includes more live golf
coverage than any other network – an extensive blend
of golf competition from around the world – as well
as
news, instruction and original productions, such as
the popular realty series The Big Break. In addition
to being the exclusive television home of the
Nationwide Tour, European Tour and Canadian Tour, The
Golf Channel is the exclusive cable home of the
Champions Tour and televises other competition from
the LPGA Tour, USGA, PGA of America, PGA Tour of
Australasia and Sunshine Tour of Southern Africa.
About Mirror Image Internet
Mirror Image® Internet, an adaptive network for
online
content, application and transaction delivery,
provides innovative Web computing solutions that
offer
e-businesses a smarter way to create more engaging
Web
experiences for users worldwide. With an enterprise-
class platform combining an optimal mix of
connectivity, processing power and storage, Mirror
Image gives retail, advertising/media and software
companies the control they need to deliver the Right
Content to the Right Customer at the Right Time.
Principally owned by Xcelera Inc. (AMEX: XLA), Mirror
Image increases revenue opportunities, reduces
infrastructure costs and improves customer
satisfaction for Global 2000 enterprises,
e-businesses
and service/hosting providers worldwide through its
corporate headquarters in Woburn, Massachusetts. For
additional information, please visit
www.mirror-image.com or call +1 866 374 4113.
